Welcome to Merciar Business Consulting
ECONOMICS : GEOECONOMICS : GEOPOLITICS : STRATEGY
Merciar Business Consulting, founded by Damian Merciar, Chief Economist and Managing Director, in 1998, advising Governments, multinational corporates, and consulting houses on the economics of geopolitics — where sanctions regimes, regulatory risk, and great-power competition intersect with commercial strategy.
My background is unusual for this field: I served as an Economist in active conflict zones, whilst a trained soldier – giving a unique perspective, before moving into applied economics, which gives my geoeconomic analysis a ground-level understanding of state fragility, institutional capacity, and security risk that purely academic or financial-markets-trained economists typically lack.
SELECTED MANDATES:
Advised the UK Prime Minister and Heads of Government in South Asia and West Africa on Institutional Capacity Building, helping fragile and transitioning states design the governance and economic institutions needed to attract investment and manage geopolitical risk.
Led the economic assessment behind a €1 billion settlement secured jointly from the European Parliament and UK Government, after my analysis was accepted at the highest levels of both institutions.
Chaired the Globalisation Institute, a Westminster think tank, for three years, hosting Cabinet Secretaries and shaping international policy recommendations on trade-led growth — work subsequently advocated by the Church of England and adopted in international development circles.
CORE EXPERTISE:
Geoeconomics & Sanctions — analyzing how sanctions regimes, export controls, and economic statecraft reshape commercial risk and market access for multinational clients
Sovereign & Political Risk — Political Economy analysis for clients operating in contested or transitioning states, grounded in defence and security realism rather than theoretical models.
Regulatory Strategy — navigating regulatory capture and congested regulatory environments across network utilities, telecoms, and energy sectors, including spectrum auction strategy and infrastructure economics
Microeconomics for Strategy — academically rigorous network analysis, industrial economics, and utility-function modelling applied to real commercial decisions.
Scenario Planning & Competitor Analysis — translating geopolitical and regulatory uncertainty into investment and market-entry decisions for C-suite clients.
Linkedin: https://www.linkedin.com/in/merciar
MERCIAR BUSINESS CONSULTING 